Severn Advertising Kidderminster Peter Donnelly began his career in advertising at Severn Advertising in Kidderminster in the late sixties. Debrett Wilton Below is the company brochure from around that same time. At the time this must of been quite impressive PR material with die stamped cut-out panels and tracing paper overlays. Petes sat on the floor in this shot! Following on from Pete's stint at Severn advertising he set up business with colleague Bob Burns and moved to premises in Lye then a larger space in Cradley Heath. Helix Helix manufactures of stationery who actually patented the drawing compass were based in Lye, West Midlands In the 1960s, Heres an copy of an advert designed by Peter late 70s 80s Helix Lye The good news is Helix, one of the Black Countries great companies is alive and well and are currently based in Kingswinford, West Midlands. Barnett The Barnett Sports good company was originally based on the Ettingshall Industrial Estate In Bilson and is known
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Peter Donnelly 1932 - 2005 by Dr Carl Chinn MBE
Peter Donnelly was born in Birmingham, educated at Corpus Christi junior school, Stechford and later at the holy rosary, Saltley. While at the Holy Rosary he took and passed a drawing examination for Moseley school of art at which he spent several years tuning his artistic talent.
On leaving the art school he joined Birmingham printers, Sam Currier & Son in brook street, St Pauls square, as an apprentice commercial artist. After completing his apprenticeship he left Sam Currier and worked at various printers and advertising agencies gaining valuable experience before starting with his working associate Bob Burns (typographer). Donnelly Burns Graphic Design studio was in Chapel Street, Lye before moving to larger premises in Cradley heath then Harborne.
Before starting the business Peter entered and won the Sunday Telegraph national photographic competition. He submitted an essay of photographs illustrating the demise of the Birmingham and Black Country canals with fellow photographer Norman fletcher. To Peter and Norman, Midlands photographers and photographic societies seemingly had ignored the once great industrial arena that surrounded their everyday lives.
What an arena! what powerful exiting subjects for the camera; neglected canals, weed and web woven towpaths, old worn out narrow boats – redundant and half submerged in silted murky brown waters; steam trains rattling, hissing and bumping their waggons into line and the rail men who worked the line at that time.
Old foundries, run down factories and scrapyards – the industrial flotsam of a once great manufacturing region. Many six o’clock early morning starts were walked and many miles covered by peter and his camera.
Now over 50 years later, photographs taken during those early excursions are being published - looking back at the time, long before the surge of change and reconstruction 1962 - 1965